Real Estate Career Success: Independence, Technology, and Work-Life Balance with ‘Supported By Image’

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In 2023, the real estate industry witnessed a significant shift, with a remarkable 25% of professionals opting for new employers.

This change is indicative of a deeper transformation within the industry, where sales-based agents are increasingly seeking autonomy and flexibility in their careers.

This trend, highlighted in the Macquarie Business Banking’s 2023 Real Estate Benchmarking Report, points towards a need for industry leaders to rethink traditional retention strategies. Agents are now looking for opportunities that align more with their personal and professional aspirations, emphasising the importance of adaptability in this sector.

A key aspect of this evolving landscape is the role of technology.

Comprehensive tech platforms, such as those offered by innovative agencies like Image Property, are becoming increasingly crucial. These platforms allow agents to manage their business efficiently from their phones, providing the much-needed flexibility and mobility that is highly valued in today’s fast-paced world.

Models like “Supported By Image” resonate with this industry shift.

They offer agents the chance to enjoy full commission and establish their own branding, reflecting a growing preference for greater independence in real estate careers. This model is not just about earning potential but also about empowering agents with the tools and freedom to create a personal brand and run their business as they see fit.

The emphasis on a work-life balance career is also becoming increasingly prominent. Flexible working models are allowing agents to work at their own pace and from locations of their choosing, greatly enhancing their quality of life. This aspect is crucial in attracting and retaining talent in the current market.

Moreover, the recruitment landscape in real estate is evolving.

Agencies are now focusing on cultural fit as much as sales skills, seeking agents who align with their core values. This shift ensures that teams are not just skilled but also share a common vision and ethos, which is essential in building a cohesive and effective team.

As the industry continues to evolve, staying agile and responsive to these changes is key for agencies. Updating strategies and aligning with best practices are crucial steps in supporting the evolving needs of agents.

The real estate industry is undergoing a significant transformation.

Sales-based agents are increasingly looking for dynamic and flexible career paths. Agencies that can provide supportive environments, technological empowerment, and a respect for work-life balance are well-positioned to lead in attracting and retaining top talent in this new era, and long last careers.

Are you ready to enhance your real estate career?

Discover why 100 percent of our agents now enjoy a happier and more balanced life without compromising their sales or income compared to their previous employers. Find out how Supported by Image can empower you in 2024.

Want to know more on how you can retain 100% of your commission? Read our article here.

Real Estate Career Success: Independence, Technology, and Work-Life Balance with ‘Supported By Image’

By Adam Empringham, Director of Sales.